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Policy · Credibility 89/100 · · 2 min read

Policy Briefing — UK FCA Consumer Duty Final Rules

The UK Financial Conduct Authority published PS22/9 finalising the Consumer Duty, requiring firms to evidence good customer outcomes across products, price, service, and support.

Executive briefing: The UK Financial Conduct Authority (FCA) issued Policy Statement PS22/9 on July 27, 2022, finalising the Consumer Duty with staged implementation dates beginning July 31, 2023 for open products.

Immediate compliance priorities

  • Implementation planning. Approve Consumer Duty implementation plans at board level and appoint Duty Champions to oversee delivery.
  • Outcome testing. Map products and services against the Duty’s four outcomes (products and services, price and value, consumer understanding, consumer support) to identify remediation needs.
  • MI and reporting. Define management information demonstrating fair value assessments, communications testing, and support responsiveness.

Control alignment

  • Product governance. Update PROD documentation, target market definitions, and distribution oversight to evidence fair value.
  • Training. Deliver role-specific training emphasising Duty standards, cross-cutting rules, and escalation triggers.
  • Assurance. Embed Consumer Duty testing into compliance monitoring and internal audit plans.

Enablement moves

  • Engage distributors and appointed representatives to align Consumer Duty expectations across the value chain.
  • Leverage customer research, complaints analysis, and vulnerability data to evidence outcomes.
  • Prepare annual board reports summarising compliance status, issues, and remediation actions as required by the Duty.

Sources

Zeph Tech helps UK firms with Consumer Duty implementation plans, fair value assessments, and outcome monitoring frameworks.

  • Consumer Duty
  • FCA
  • Conduct risk
  • Customer outcomes
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