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Data Strategy · Credibility 50/100 · · 2 min read

Data Strategy Briefing — June 27, 2023

EU lawmakers reached a provisional Data Act deal that locks in data-sharing rights, contract fairness clauses, and cloud switching mandates ahead of formal adoption steps in late 2023.

Executive briefing: The Council and European Parliament struck a provisional agreement on the Data Act on 27 June 2023, cementing new B2B and B2C data access rights, limits on unfair contractual terms, and time-bound switching obligations for cloud and edge providers.

Key data governance checkpoints

  • Product telemetry scoping. Start inventories of connected-product datasets and derived analytics that will fall under Article 4 access rights once the regulation applies.
  • Contract remediation. Flag liability waivers, exclusivity clauses, and non-compete terms likely to be voided under Chapter IV so renegotiations can begin before enforcement.
  • Cloud exit readiness. Map workloads, schemas, and support artefacts required to deliver 30-day switching assistance under Chapter VI.

Operational priorities

  • Scenario planning. Model the commercial impact of third-party access requests to calibrate monetisation strategies while complying with cost-based compensation rules.
  • Security overlays. Develop trade secret masking, cybersecurity safeguards, and audit trails that meet Article 17 protections when external parties tap shared data.
  • Stakeholder alignment. Coordinate legal, product, and infrastructure teams on the provisional obligations so build work starts before formal adoption.

Enablement moves

  • Brief executive sponsors on the negotiation outcome and the expected 20-month implementation window once the Act is formally published.
  • Launch vendor assessments that rate cloud partners on planned compliance with the new switching, interoperability, and data portability standards.

Sources

Zeph Tech helps organisations operationalise Data Act roadmaps that balance monetisation, compliance, and interoperability from negotiation through enforcement.

  • EU regulation
  • Data governance
  • Data portability
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